U List of yellow pages
united states: in past, at&t, verizon, , qwest, 3 largest phone companies in u.s., dominated u.s. yellow pages industry; however, term yellow pages , walking fingers logo heavily marketed at&t pre divestiture. however, at&t never filed trademark registration application current , recognized version of walking fingers logo, in public domain. at&t allowed independent yellow pages industry use logo freely. independents unrelated incumbent phone company , either pure advertising operations no phone infrastructure or telephone companies provide local telephone service elsewhere. such independents include operators typically focus on industry or business segments, or local market directories.
yellow pages publishers or agents sell right place advertisements within same category, next basic listings.
for example, at&t dominant local telephone service provider in california, since bell atlantic , gte merged become verizon, provides service in many pockets such west los angeles. los angeles telephone users can select telephone directories published at&t, verizon (published idearc), yellow book usa, pdc pages (phone directories company) pdc pages.com , other independent publishing companies. r. h. donnelley in local markets across country dex printed directories , dexknows.com. in northern california, valley yellow pages myyp.com large regional independent publisher. additionally, in smaller markets, many yellow pages publishers beginning offer directories catering specific niche business or industry segments, such automotive, manufacturing, environmental/green products, imports, exports, , like. 1 such example export yellow pages (a yellow page directory published in partnership department of commerce focuses on u.s. exporters) , vertical directories offered yellow pages nationwide, inc. media online digital yellow pages company, consolidation , m&a activity in directory publishing market continues remain high in u.s. , there increasing move toward internet based directories internet usage search increases , concerns on possible negative environmental effects of books becomes more evident.
yellowpages.com llc subsidiary of at&t.
uzbekistan: in uzbekistan, directory called yellow pages of uzbekistan, published yellow pages ltd.
^ bellsouth v. datanational
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